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Ethos Santa Cruz

101 Capitola Ave
Capitola, CA 95010
USA Open in Googlemaps

Shop Hours
Open Every Day 11-5
Appointments Available through link above



Do you ship using plastic?

The short answer is NO. The long answer is….when plastic packaging comes into our lives, maybe mistakenly or otherwise, we may reuse it to package your items. We encourage you to reuse it too. The longer we can give that plastic life, the better!

Otherwise, you can expect that your order will arrive plastic-free and we only purchase our products from vendors who ship plastic-free.

Where do you get your products?

We very carefully select each product. It is of the utmost importance that we not just bring you a product to help you decrease your waste, but that we do so from companies who we feel are:

1. Driven by a desire to protect the planet

2. Are doing their level best to treat their workers fairly and humanely

3. Have given thought to the life cycle of their product to make sure it won’t end up in the landfill at the end of its life

4. Are close to us! We source locally whenever possible and try to support the small businesses who share our mission.

What are B Corps?

"Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. B Corps are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy."

We seek to support this growing number of for-profit businesses that are using their profits for good (and plan to become one of them ourselves). Social change cannot happen by government or non-profits alone and businesses around the world are proving that with their desire to produce more sustainably and fairly with a focus on charitable giving and problem-solving.

Looking for that B Corp logo can be a helpful tool when we are out in the world trying to minimize our impact. We source from many Certified B Corps and are a pending Certified B Corps ourselves.